The Recruitment and Employment Confederation (REC) has called on employers to take action in order to potentially reduce the likelihood of them facing grievance cases for sex discrimination.
According to Steve Hyde, chair of the REC marketing, media and creative sector group, there are clear indications that current practices and policies within many organisations do not provide females enough flexible working options to allow them to "accommodate both a developing career and manage a family".
Mr Hyde's comments came after the publication of a report entitled Women in the Creative Industry by Skillset, the sector skills council for creative media.
The REC official has asserted the fact that his organisation - which has more than 8,000 corporate members - supports the claim of this study that a review is needed in this market to better accommodate women workers.
"We need to look at how the industry can become more flexible and at the same time maintain high standards," Mr Hyde concluded.
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Posted by Cheryl Bennett